Effective Date: 21 September 2026
Last Updated: 21 September 2026
1. Introduction
Welcome to Gen Fashions. These Terms and Conditions govern your access to and use of https://genfashions.com/, including customer accounts, product listings, orders, payments, deliveries, reviews, and customer-support services. Gen Fashions offers jewellery, luxury watches, bags, designer sunglasses, and related fashion accessories selected for modern lifestyles and everyday elegance.
By accessing the Website, creating an account, or placing an order, you agree to follow these Terms and Conditions. If you do not agree with them, you should not use the Website or submit an order.
These Terms should be read together with our:
- Privacy Policy;
- Refund and Cancellation Policy;
- Shipping and Delivery Policy;
- Cookie Policy;
- Product Disclaimer; and
- Other policies published on the Website.
Nothing in these Terms is intended to exclude or restrict a mandatory consumer right available under the Federal Competition and Consumer Protection Act 2018 or another applicable Nigerian law.
2. Eligibility to Use the Website
You may use the Website only if you have the legal capacity to enter into a binding transaction under the law applicable to you.
A person who does not have the required legal capacity should use the Website only with the involvement and permission of a parent, legal guardian, or another legally authorised adult.
By placing an order, you confirm that:
- You are legally capable of entering into the transaction;
- The information you provide is complete and accurate;
- You are authorised to use the selected payment method;
- You are purchasing for a lawful purpose; and
- You will comply with these Terms and applicable law.
We may refuse or cancel an order where we reasonably believe that these requirements have not been met.
3. Customer Accounts
Some Website functions may require you to create a customer account.
When registering an account, you agree to:
- Provide accurate and current information;
- Keep your account information updated;
- Use a strong and confidential password;
- Prevent unauthorised access to your account;
- Avoid sharing your login details; and
- Notify us if you suspect unauthorised account activity.
You are responsible for activity performed through your account unless the activity resulted from a security failure for which Gen Fashions is legally responsible. We may request reasonable information to verify account ownership before changing account details, discussing an order, or processing an account-related request.
We reserve the right to suspend or restrict an account where we reasonably suspect fraud, impersonation, misuse, unlawful activity, or a serious violation of these Terms.
4. Product Information
We take reasonable care to provide clear product descriptions, photographs, specifications, materials, features, and available variations.
Product information may include:
- Product name;
- General description;
- Colour;
- Size or measurements;
- Materials;
- Design details;
- Care instructions;
- Availability; and
- Other relevant specifications.
Customers should review the complete product description before placing an order.
Minor typographical, photographic, or technical errors may occasionally appear. If we identify a material error affecting an order, we may contact you with accurate information and allow you to confirm or cancel the affected order.
5. Product Colours and Appearance
We aim to display product colours and details as accurately as reasonably possible. However, the product received may appear slightly different from the Website image because of:
- Device or screen settings;
- Display brightness;
- Photography lighting;
- Image editing;
- Viewing environment;
- Material texture;
- Manufacturing variations; or
- Differences between production batches.
Minor variations in colour, finish, pattern placement, texture, or packaging that do not materially affect the product’s quality or normal use will not automatically mean that the product is defective. However, this provision does not remove any legal remedy available where a product is materially different from its description, damaged, defective, counterfeit, or otherwise fails to meet a mandatory consumer standard.
6. Sizing and Measurements
Measurements and sizing may differ depending on the product, design, material, or manufacturer.
Before ordering, you should:
- Review the available measurements;
- Read the product description;
- Consider the product’s design and material;
- Check any available sizing guidance; and
- Contact us before ordering if important information is unclear.
Any sizing guidance provided on the Website is intended to assist customers but does not guarantee that every product will fit every person in the same way.
Where an incorrect size is ordered, any return or exchange will be handled according to our Refund and Cancellation Policy and any mandatory consumer rights.
7. Product Availability
All orders are subject to product availability. Adding a product to your shopping cart or wishlist does not reserve the product. A product may become unavailable before checkout is completed.
In limited circumstances, an item may appear available when it is already sold out because of:
- Simultaneous customer orders;
- Inventory synchronisation delays;
- Stock-counting errors;
- Product damage discovered during fulfilment; or
- Another technical or operational issue.
If an ordered product becomes unavailable, we may:
- Contact you to discuss an available alternative;
- Remove the unavailable product from the order; or
- Cancel the affected product and arrange an appropriate refund.
We will not substitute a materially different product without your approval.
8. Placing an Order
When you submit an order, you are making an offer to purchase the selected products under these Terms.
After receiving your order, we may send an automated acknowledgement. An acknowledgement confirms receipt of the order but does not necessarily mean that the order has been accepted.
An order is accepted when we:
- Confirm that the order has been approved;
- Begin processing or dispatching the product; or
- Otherwise provide clear confirmation of acceptance.
We may review an order before accepting it. This review may include checking:
- Product availability;
- Payment status;
- Delivery information;
- Pricing accuracy;
- Suspected duplicate orders;
- Fraud indicators; and
- Compliance with these Terms.
9. Right to Refuse or Cancel an Order
We may refuse, suspend, or cancel an order where reasonably necessary, including where:
- The product is unavailable;
- Payment is declined or not confirmed;
- The billing or delivery information is incomplete;
- The order contains an obvious pricing or description error;
- We reasonably suspect fraud or unauthorised payment;
- The order appears intended for unlawful resale or misuse;
- Delivery cannot reasonably be completed;
- The customer has seriously violated these Terms; or
- We are required to do so by law or a competent authority.
If we cancel an order after receiving a confirmed payment, we will arrange an appropriate refund to the original payment method or another agreed method, subject to applicable verification and processing requirements.
10. Prices and Currency
Product prices will be displayed on the Website in the currency available for the relevant transaction.
Before confirming an order, you should review:
- Product price;
- Selected product variations;
- Delivery charges;
- Applicable discounts;
- Taxes or charges shown during checkout; and
- The total amount payable.
Prices and promotions may change without prior notice. A price change will not normally affect an order already accepted, except where there is an obvious pricing error that a reasonable customer should have recognised.
If a material pricing error affects your order, we may contact you and allow you to purchase at the correct price or cancel the affected order.
Any currency conversion fee, international transaction charge, or banking fee imposed independently by your bank or payment provider is outside our control.
11. Promotional Offers and Discount Codes
Promotional offers and discount codes may be subject to additional conditions, including:
- Validity periods;
- Eligible products;
- Minimum order requirements;
- Customer or account restrictions;
- Usage limits;
- Stock availability; and
- Restrictions on combining promotions.
Unless otherwise stated, a promotional code cannot be exchanged for cash, transferred, or applied after an order has been completed. We may refuse or cancel a promotion obtained through manipulation, technical abuse, false information, duplicate accounts, or another unauthorised method. Any cancellation of a promotion will not affect a mandatory right available under applicable consumer law.
12. Payment Terms
Payment must be made using a method available through the official Gen Fashions checkout process.
By submitting payment information, you confirm that:
- The information is accurate;
- You are authorised to use the payment method;
- Sufficient funds or credit are available; and
- The transaction is lawful.
Payments may be processed by an authorised third-party payment provider. The provider may carry out security checks, authentication, or fraud screening before approving the transaction. We do not store your complete debit or credit card numbers, CVV, online banking password, one-time password, or UPI PIN on our servers. Sensitive payment credentials are processed by the relevant payment-service provider. We may delay order processing until payment has been confirmed.
A payment confirmation does not prevent us from cancelling and refunding an order where a product is unavailable, the transaction is unauthorised, a material error has occurred, or cancellation is otherwise permitted under these Terms.
13. Payment Verification and Fraud Prevention
To protect customers and the business, an order may be reviewed where a transaction appears unusual, inconsistent, duplicated, or potentially unauthorised.
We may request limited information reasonably necessary to confirm:
- The identity of the customer;
- Ownership or authorised use of the payment method;
- The billing or delivery information;
- The transaction amount; or
- The legitimacy of the order.
You should not send complete card numbers, CVVs, banking passwords, payment PINs, or one-time authentication codes to Gen Fashions. We may cancel an order where requested verification is not completed or where reasonable fraud concerns remain. Suspected fraudulent or unlawful activity may be reported to the relevant payment provider, bank, law-enforcement body, or competent authority where permitted or required by law.
14. Order Confirmation
You are responsible for reviewing the order confirmation and notifying us promptly if it contains an error.
Before submitting an order, check:
- Product selection;
- Colour or design;
- Size or measurements;
- Quantity;
- Billing information;
- Delivery address;
- Email address; and
- Total amount.
We cannot guarantee that an order can be changed after processing or fulfilment has started.
15. Shipping and Delivery
Shipping and delivery will be governed by the Gen Fashions Shipping and Delivery Policy.
Delivery estimates are provided in good faith but may be affected by:
- Courier operations;
- Customer availability;
- Address errors;
- Weather;
- Traffic;
- Public holidays;
- Security restrictions;
- Customs procedures where applicable;
- Events beyond reasonable control; or
- Other operational delays.
Customers must provide a complete and accurate delivery address. Gen Fashions is not responsible for a failed or delayed delivery caused by materially incorrect information supplied by the customer, although we will provide reasonable assistance where possible.
Additional costs caused by an incorrect address, refused delivery, or repeated failed delivery may be charged where lawful and clearly communicated.
16. Delivery Inspection
You should inspect the package as soon as reasonably possible after delivery.
If a product appears damaged, defective, incomplete, incorrect, or materially different from its description, contact us promptly and provide:
- Your order number;
- A description of the issue;
- Clear photographs or other reasonable evidence; and
- Any other information needed to review the claim.
Do not continue using a product if doing so may worsen the damage or create a safety risk.
Reporting an issue promptly helps us investigate the matter, but nothing in this clause removes a mandatory consumer right.
17. Cancellations, Returns and Refunds
Order cancellations, eligible returns, exchanges, and refunds will be handled under the Gen Fashions Refund and Cancellation Policy.
Eligibility may depend on:
- Whether the order has been processed or dispatched;
- The reason for the request;
- The product’s condition;
- Whether the correct item was supplied;
- Whether the product is damaged or defective;
- Whether required evidence is provided;
- Whether the item is excluded for hygiene or another lawful reason; and
- Any mandatory right under applicable consumer law.
Products returned without approval or without sufficient identifying information may be delayed or rejected where permitted by law.
Nothing in our return procedures is intended to exclude a remedy available for products that are defective, falsely described, unsafe, counterfeit, or otherwise non-compliant with the Federal Competition and Consumer Protection Act 2018.
18. Product Care and Use
Customers should follow any care, storage, cleaning, and usage instructions provided with a product or displayed on its product page.
Jewellery, watches, bags, sunglasses, and other accessories may be affected by:
- Water or moisture;
- Perfume or cosmetics;
- Chemicals;
- Excessive force;
- Heat;
- Improper storage;
- Scratches;
- Normal wear; or
- Use outside the product’s intended purpose.
Damage caused by misuse, neglect, unauthorised repair, improper handling, or failure to follow reasonable care instructions may not qualify as a product defect.
This provision does not affect any mandatory remedy available where the product itself was defective when supplied.
19. Customer Reviews and Submitted Content
Customers may be permitted to submit reviews, photographs, comments, or other content.
By submitting content, you confirm that:
- You created it or have permission to use it;
- It is based on a genuine experience where presented as a review;
- It is not false or deliberately misleading;
- It does not infringe another person’s rights;
- It does not contain confidential information;
- It does not contain unlawful, abusive, threatening, or discriminatory material;
- It does not contain malicious software or harmful links; and
- Its publication does not violate applicable law.
You grant Gen Fashions a non-exclusive, worldwide, royalty-free licence to display, reproduce, format, and use submitted content for operating, promoting, and improving the Website and our products.
We may moderate or remove submitted content that violates these Terms. We are not required to publish every review or submission.
20. Intellectual Property
The Website and its original content may include:
- Brand names;
- Logos;
- Product descriptions;
- Photographs;
- Graphics;
- Page layouts;
- Written content;
- Website design;
- Icons;
- Videos; and
- Software elements.
These materials may be owned by or licensed to Gen Fashions and may be protected by applicable copyright, trademark, and other intellectual-property laws.
You may view and use the Website for personal, lawful, and non-commercial shopping purposes.
Without prior written permission, you must not:
- Copy or republish substantial Website content;
- Use our branding in a misleading manner;
- Sell or commercially exploit Website content;
- Remove ownership notices;
- Create a confusingly similar website or account;
- Scrape Website data through unauthorised automated means; or
- Suggest an endorsement or partnership that does not exist.
21. Acceptable Use
You must not use the Website to:
- Commit or facilitate fraud;
- Impersonate another person;
- Submit false account, billing, or delivery information;
- Access another customer’s account without permission;
- Introduce malware or harmful code;
- Interfere with Website security or operation;
- Attempt unauthorised access to systems or data;
- Abuse promotions or discount codes;
- Place orders using an unauthorised payment method;
- Scrape or extract data without permission;
- Harass customers or staff;
- Submit unlawful or infringing content; or
- Violate applicable law.
Misuse may result in the restriction or suspension of access, cancellation of affected orders, reporting to relevant authorities, or other lawful action.
22. Website Availability
We aim to keep the Website accessible and functioning properly. However, uninterrupted or error-free access cannot be guaranteed.
The Website may occasionally be unavailable because of:
- Maintenance;
- Software updates;
- Security work;
- Hosting failures;
- Network interruptions;
- Third-party service failures;
- Technical errors; or
- Events outside our reasonable control.
We may modify, suspend, or discontinue a Website feature where reasonably necessary. Where practical, we will avoid unnecessarily disrupting accepted orders.
23. Third-Party Services and Links
The Website may contain links to payment providers, delivery services, social-media platforms, or other independent third-party websites. Third parties operate under their own terms and privacy policies. Gen Fashions does not control their content, security, availability, or independent business practices.
You should review a third party’s terms and privacy information before using its service or providing personal information.
24. Privacy and Data Protection
Personal information collected through the Website will be handled according to the Gen Fashions Privacy Policy and the Nigeria Data Protection Act 2023.
By using the Website, you acknowledge that certain personal information must be processed to:
- Manage your account;
- Process orders;
- Verify payment;
- Arrange delivery;
- Prevent fraud;
- Provide customer support; and
- Meet applicable legal obligations.
Where consent is legally required for optional processing, such as certain marketing or non-essential cookies, consent will be requested separately.
25. Disclaimers
We take reasonable steps to keep the Website and its content accurate. However, except where the law requires otherwise:
- Website access may occasionally be interrupted;
- Minor technical or typographical errors may occur;
- Product availability may change;
- Product appearance may vary slightly from images; and
- Delivery estimates may be affected by third parties or external events.
Products are supplied subject to applicable product descriptions and mandatory consumer protections.
Nothing in these Terms excludes a legally required guarantee, duty, or remedy.
26. Limitation of Liability
To the extent permitted by applicable law, Gen Fashions will not be responsible for indirect or unforeseeable loss that is not a reasonably foreseeable result of our breach.
We are not responsible for losses caused solely by:
- Incorrect information supplied by the customer;
- Unauthorised use of a customer’s account where we were not at fault;
- A customer’s failure to protect payment or login credentials;
- Misuse of a product;
- Failure to follow product-care instructions;
- Independent banking or payment-provider decisions;
- Courier delays outside our reasonable control; or
- Events that could not reasonably have been prevented.
Nothing in these Terms excludes or limits liability where exclusion or limitation is prohibited by law, including liability arising from fraud, deliberate misconduct, or a mandatory consumer-protection obligation.
27. Customer Responsibility
You may be responsible for reasonable loss caused by your:
- Fraudulent activity;
- Deliberate misuse of the Website;
- Material violation of these Terms;
- Infringement of another person’s rights; or
- Unlawful content or conduct.
This clause will not require a customer to compensate Gen Fashions for a loss caused by our own negligence, breach, unlawful conduct, or failure to meet a mandatory legal duty.
28. Events Beyond Reasonable Control
Gen Fashions will not be responsible for delay or failure caused by an event outside our reasonable control.
Such events may include:
- Natural disasters;
- Severe weather;
- Fire or flooding;
- Public-health emergencies;
- Civil disturbance;
- Government restrictions;
- Security incidents;
- Labour disruptions;
- Transport interruptions;
- Power or internet failure;
- Payment-network outages; or
- Courier-service disruption.
Where an accepted order is materially affected, we will take reasonable steps to communicate with the customer and provide an appropriate available solution.
29. Suspension or Termination
We may suspend or terminate access to an account where reasonably necessary because of:
- Fraud or suspected fraud;
- Unauthorised payment activity;
- Serious or repeated violations of these Terms;
- Threats to Website security;
- Harassment or abusive conduct;
- Unlawful activity; or
- A legal or regulatory requirement.
Where practical and legally appropriate, we may provide notice or an opportunity to address the issue. Termination of an account does not remove rights, payment duties, refund obligations, or legal claims that arose before termination.
30. Changes to These Terms
We may update these Terms when our products, Website functions, payment methods, delivery operations, legal obligations, or business practices change. The updated Terms will be published on the Website with a revised effective date.
Changes will normally apply from the date they are published and will not unfairly alter an order already accepted. If a material change affects an active service or pending transaction, we may provide additional notice where reasonably appropriate.
31. Contact Us
For questions, complaints, or enquiries about these Terms and Conditions, contact:
Gen Fashions
Email: support@genfashions.com
Address: 39, Area C, Pambara, Abuja, FCT, Nigeria
